Fall 2012
Can Design Touch
Someone's Heart?
Stefan Sagmeister

After riding the M15 bus every morning and observing it's riders, I've noticed a dire need to put a smile on their faces. Thus, I decided to transform myself into the compliment fare fairy, and give out customized compliments that enclosed a complimentary bus fare.

On November 19 2012, I finished my costume, became a fairy, and complimented bus riders on their behavior, appearance, and energy just in hopes to make them smile.